Search Engine Marketing

SEM, or Search Engine Marketing, is a proven technique to expand your business through online promotions. Increasing cutthroat competition in the global marketplace necessitates this practice of marketing using paid advertisements on search engine result pages. The advantage of SEM is that it is targeted, and gives the opportunity to get viewed by customers who are already interested in your services or products. While SEO takes time to get results, SEM is quick and is guaranteed to reach the right audience.

We provide state-of-the-art services that help businesses to get real value from their online marketing budget. Whether you have a new business or are looking to revitalize an existing one, we provide you with all that you need to succeed with Search Engine Marketing! We are experts at the following:

GOOGLE ADWORDS (PPC)

Google processes over 40k queries every second; if even a small fraction of these are directed to your website, your business could generate amazing returns. We make sure you have all that’s needed to invest your marketing spend wisely, and build an AdWords campaign that will help you reach your goals. With the right strategies, you can harness the power of AdWords to increase your online visibility!

CONVERSION OPTIMIZATION

Your business success is hinged on the numbers of actual conversions- that is, transforming passive website browsers into paying customers who will generate more business for you. We help you create unique user experiences that attract the right kind of visitors, and make them believe in what you are offering. Optimize your website and get customers who will help you grow!

GEOTARGETING

Geotargeting is used to target local customers through region-specific paid advertising. By marketing to specified geographic and cultural markets, paid advertising can reach the targeted demographic and get better results. Reach out to the right customers for your offerings, and increase your sales graph exponentially!

BID MANAGEMENT

Sponsored links or sponsored ads that appear on the top or side of search engines are created through PPC bids, where the keywords have to be purchased through smart bids that weigh cost against effectiveness. We help you to make the best bid decisions to maximize the efficiency of your PPC bid campaigns. By monitoring and managing the ROI, we ensure that the money spent is justified by the results obtained.

BANNER ADVERTISING

Banner ads get noticed easily because of the eye-catching visuals that include animations, graphics or media. We help you better position yourself through banner advertising to enhance your brand awareness and capture your target audience. Generate leads, or get your audience to sign up for newsletters or trials through beautifully conceptualized banner advertising!

REMARKETING

Remarketing helps you to connect with visitors who had previously evinced an interest in your website but did not actually make a purchase. Carefully positioned targeted ads allow the customers to take another look at the items of their interest, giving them another chance to sign up with you. Recharge interest in your brand, and entice customers to come back for more!